FOR IMMEDIATE RELEASE:

Salem, Massachusetts, August 15, 2006

Resonance Technologies, Inc., a North shore based predictive analytics software company, today announced the availability of the companies' latest new concept testing software service, Xtreme Insights Tie Breaker™. Tie Breaker is a fast, powerful and inexpensive neuroscience based software service for simultaneously testing up to six new ideas such as product concepts, industrial designs or product positioning.

With Tie Breaker statistically projectable motivation based data, Resonance Technologies client's will make better decisions when choosing among promising ideas; improving their return on new product investment.

Resonance Technologies software service is entirely Web based, enabling the company to deliver quantitative and qualitative motivation based data faster, and at a lower cost, than any other concept testing approach.

Ten years in the making. Xtreme Insights has its roots in neuroscience. The analytics and data models underlying Xtreme Insights were developed and refined over a ten year period by Steve Gang, founder of Gang & Gang Strategy Consultants (www.gang.net). Gang&Gang (recently renamed G2M) clients include some of the world's best known brands including Fidelity, Coca-Cola, P&G, L'Oreal, Schering-Plough, Lilly, GE and Marriott.

Resonance Technologies is led by President & CEO Jeb S. Hurley, who, prior to co-founding Resonance Technologies, was CEO at Westborough, MA based RemoteReality Corporation.

About Resonance Technologies

Resonance Technologies mission is to "drive the widespread use of motivation based data in decision-making". The companies' expertise is centered on analyzing data about people and their motivations, attitudes, and behavior. Underlying this expertise is the collective conviction of the founders that analyzing data on the underlying passionate emotions that drive motivation, and incorporating the results into the decision-making process, leads to better decisions.

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